Ben & Jerry`s Homemade, the most famous ice cream manufacturer in Vermont, USA, recently introduced a new milkshake. Since it has reached a licensing agreement with PepsiCo, this milkshake was launched this summer to expand the company's product line. As a frozen beverage, these milkshakes will be sent to convenience stores, gas stations and grocery stores across the country, allowing consumers to cool off in the hot days. They will be sold in glass bottles. These glass bottles are designed by OI. PepsiCo’s report selected glass bottles as its packaging for refrigerated and non-carbonated milk and coffee beverages, including Frappuccinos, Starbuck`s Double Shots, and Quaker Milk Chillers because they felt that consumers preferred bottles more. The glass packaging will be associated with pure and high-quality ingredients. These milk shakes, packed in 9 ounce bottles, will include flavors similar to the company's ice cream flavor. The colorful labels on the bottles are reminiscent of those on Ben & Jerry's ice cream box. Source: Packaging Expo
Return glass packaging highlights pure quality