Breaking news: see how well-known food companies choose flexible packaging for their products

 

As the saying goes: People rely on clothing, and Buddha relies on gold. In today's highly developed commodities, many enterprises are facing such problems: market competition is becoming more and more fierce, the core functions of products are more and more convergent, and the homogenization of products is becoming more and more serious. There are even more winners. Some unscrupulous companies maliciously imitate well-known companies in terms of product naming and advertising slogans, making it difficult to distinguish Li Kui and Li Gui from the market. Next, we introduce some well-known food companies to see how they solved the above problems.

01. Yake China - "small fresh konjac" jelly ice cream


食品包装

The perfect combination of Yake Xiaoxian Ice Cream Jelly from jelly to ice cream, with the mutual support of the post- 90s youth idols, allows you to experience true beauty and leisure.

02. Sister Ma- " Just a Moment " Flesh Jelly

高阻隔盖膜

 

 

 

"You can eat one if it's delicious," and Sister Ma's "Just a Moment" struck a new flesh and jelly.

03. extreme food - "to face" snack surface

面食包装

 

 

Extremely face-saving snack noodles are closely linked to China's "face culture" for more than 5,000 years, and the various "face-saving" scenes of Big Brother have been built to integrate products and brands into one, forming consumer interaction and resonance, which is called product culture A model for construction.

 

04. Qiao Mama- " Snow Ice Flower " Ice Cream Jelly

休闲食品包装

Qiao Mama's new "Snowflake Ice" series is not only drinkable, but also brings a smoothie-like ice cream single item when frozen. Adopting Korean craftsmanship, it is easier to store at room temperature, and the taste of cold storage is more delicious.

 

05. Hao Caitou- " Sample " Sour Q Sugar


休闲食品包装

In 2014 , China's snack food industry is the richest and most self-willed company? Is a good color head sample brand. Hao Caitou won the exclusive title of the second season of "Daddy's Back" broadcast by Zhejiang Satellite TV next year with 138 million yuan. In 2015 , the planned publicity cost was 400 million yuan, which was praised for the sample.

 

As mentioned above, these food companies all use the same strategy without exception: accurately target market segments and choose appropriate flexible packaging products as wedding dresses, thus creating a trend-setting product.


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